Category Archives: Marketing

Worst Excuses for NOT Having Messages On Hold

There are some businesses that just don’t get the potential that a telephone message on hold program could have for their business, and we hear some great excuses not to implement a message on hold program. Here is the top … Continue reading

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Message On Hold Tips for Taverns

A telephone message on hold program works perfectly for taverns, as there really is so many areas in the business you can promote; a perfect distraction for callers while they wait on hold. Here are a few tips on what … Continue reading

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Rewarding your Customers

Recently I made a purchase with online fashion store Iconic, and within a couple of days my purchase arrived on my doorstep, along with it came a few gift vouchers and promotional codes for discounts on future purchases. Now I … Continue reading

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Customer Retention

It’s amazing how so many businesses promote specials enticing new customers to their products or services. The amount of times I get great deals from Living Social and Cudo, only to read in the fine print that I am actually … Continue reading

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LinkedIn for your Business

Senior management in many firms throughout the country still put their noses up to the likes of social media, but the many other businesses that aren’t, and that are investing the time in social networks such as Facebook, Twitter and … Continue reading

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Telephone Service: Above and Beyond

When dealing with customers over the phone, it is important to treat them just as you would should they have walked into your office, waiting room or branch. Providing a service which goes above and beyond what is expected will … Continue reading

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Audio for your Phone Lines

If your phone lines are important to your business, no matter how big or small you may be, then there most certainly an opportunity to better represent yourself and your business to your callers with professional audio advertising for your … Continue reading

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Message On Hold: Call to Action

Heard the term “Call to Action” before? This is a very important term for any marketer or business owner who is planning any marketing material, and this doesn’t ring more true than with your telephone message on hold system. Humans … Continue reading

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Writing for Audio

Written communication is completely different to oral communication. The written word is often much more formal, more structured and stylised. When we speak however, we tend to contract words, and there is a lot less structure in our verbal communication. … Continue reading

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Promoting the Benefits of your Products / Services

If you were to look at any advertisement for any product, most of them would outline the features of the product or service being promoted. How many of them however, promote the benefits of the products and services? When selling … Continue reading

Posted in Audio Production, Marketing, Messages On Hold, Phone Sound | 1 Comment